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What to expect at Apple’s WWDC 2024

The WWDC 2024 logo.
Image: The Verge

Every year, Apple’s WWDC comes third after Google’s I/O and Microsoft’s Build developer conferences, and Apple has hardly ever needed to announce a product in response. This time, however, things are different.

Over the past month, Apple’s biggest rivals presented bold plans for AI, with Google showing its latest Gemini models and Microsoft revealing powerful Copilot features like Recall. Now, Apple has to step up to the plate and show that it isn’t far behind in bringing its customers useful generative AI experiences.

Apple’s Worldwide Developers Conference starts on Monday, June 10th with a presentation at 1PM ET / 10AM PT. Here’s what you can expect at Apple’s WWDC 2024 keynote.

AI, AI, and more AI

At WWDC, Apple is rumored to infuse…

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